DMT's Lead Generation Service Helped Eat App Secure 7,500+ Leads and Close 15+ Deals in the UAE Restaurant Sector

Eat App Case Study
  • 15+

    Closed deals with generated database

  • 7,500+

    Qualified contacts

Client

Eat App is a Dubai-based SaaS business that provides reservation management software for restaurants. Their solution helps hospitality companies automate bookings, optimize occupancy planning, gather analytics, and enhance the guest experience.

Industry icon
SaaS
Industry
Headquater icon
Dubai, United Arab Emirates
Headquarters
Campaign type
Research Team
Campaign type

Summary

Eat App approached DMT Corp with a request to find more potential clients - specifically restaurant chains and independent restaurants that could benefit from their solution. EatApp wanted to do it through outbound outreach and primarily was in need of a contact database. The main goal for DMT team was to build a high-quality database with the right contacts: owners, managers, and decision-makers in the restaurant industry.

The Challenge

The biggest challenge was finding valid, up-to-date data specifically for restaurant chains in the United Arab Emirates, especially in Dubai.


Many of these companies don’t publicly share management information or only list generic corporate contacts. Their websites are often outdated, and key personnel are not mentioned on social media.


We had to manually verify each business: who is behind the brand, how many locations they operate, whether they use reservation systems, and who the actual decision-makers are.

What We Did

  • Together with Eat App, we aligned on search criteria and refined the target customer profile
  • Focused on in-depth manual research of restaurant chains in the UAE, starting with Dubai
  • Used a combined approach: Google, local directories, Instagram, TripAdvisor, and corporate registries
  • Built a database with contacts of owners, operations directors, and general managers
  • Worked in stages: updated the database weekly based on client feedback

Results

Over 6 months of collaboration:

  • Generated over 7,500 leads, with a large portion being restaurant chains in the UAE
  • 15+ new deals were closed with the contacts from the database
  • Increased open rate by 38%+ for the EatApp team in general - through better targeting and segmentation during the research stage
  • 15+
    closed deals with generated database
  • 7,500+
    qualified contacts

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